For decades, Cleethorpes has been renowned for serving the world’s best fish and chips. But now, the resort’s sister town is laying claim to having the cheapest chippy in the country.
This week, Mathews Chippy, in Stanley Street, Grimsby, made headlines for serving a fish supper for just £3 – around a third of the price of the national average. The latest official figures show that the cost of fish and chips has risen by a startling 19 per cent over the past year to £9, the Mirror reports.
“My deal is £3 for fish and chips with either mushy peas or gravy,” owner Stan Mathews, 56, told BBC Humberside. “There’s no profit in that.”
He added: “Other chippy owners in the area also try to charge a low price, there’s some charging £3.50, another at £3.75, but I reckon mine must be the cheapest in Britain, or certainly one of them. It’s good they’re trying to keep their prices low too, but they can’t offer the same deals as me because they have to buy their fish from suppliers.”
In an area where there is little cash to spare, Stan says he is doing his best to keep prices low to help local struggling during the cost of living crisis. And he is happy to be able to make it easier for families and give them a nourishing meal at a price that they can afford.
And speaking to the BBC, Stan revealed the secret to his low prices: “I smoke my own haddock, so I can keep my overheads down,” he said. He also runs his own fish supply business.
While food inflation is slowing, it still stood at 9.9 per cent in September. That’s down 11.5 per cent in August, but it still means families are facing a significant squeeze on income in the run-up to Christmas.